The Opportunity

Many awareness campaigns offer patients and their families the first ‘point of contact’ around a disease or condition.  With many competing resources, your campaign needs to emerge from the pack with a clear and compelling message. SJB Productions knows how to create content that breaks through to targeted audiences.

 

Our Approach

Education and engagement are key to a successful campaign.  Utilizing both celebrity spokespeople and everyday heroes, SJB Productions articulates the complexity of a disease and explains treatment options in comprehensive ways that engage and educate the viewer.

Your Results

A focused, engaging campaign that uses multiple media platforms (digital, broadcast and social media) to strengthen your company’s message and continue to expand awareness among your target audience.

 

 

Video Samples:

“Stay In The Game” Kidney awareness campaign for Bayer HealthCare Pharmaceuticals and Onyx Pharmaceuticals, featuring kidney cancer survivor Don Sutton, a Major League Baseball Hall of Fame pitcher.
“Who’s At-RISC?” Patient video about organ transplant skin cancer risk.
Pulmozyme Patient Video Series